Who will miss the chance to get new apple mobile under 15000 Rupees? Yes, now the Apple iPhone 5S is available at only Rs 15000. The company has reduced 3000 rupees for the Apple iPhone 5S 16GB model. Buy Apple 5S on Flipkart now.
Now the 4 year old iPhone 5S model price has been dropped to 15000 and the price deduction definitely make more attention to the company. And the Apple Inc expand their loyalty base here. We can also consider this id the strategy to compete with the other leading Smartphone Brands.
Coming to iPhone SE, this will be the Apples cheapest Smartphone which is available on offline retail in the country. Currently the iPhone SE priced at around Rs. 20,000, and the price of iPhone 5s is around Rs.18,000. Also Read: How Samsung Galaxy S8 different from iPhone.
One of the executives said, “Apple wanted to have one iPhone model with an aggressive pricing in India and was banking on the company-certified refurbished models. But now that the proposal has been struck down by the government, it is betting on the iPhone 5s.”
Few others estimates this price reduction will help to Apple Inc, by doing price reduction company deepen its root in an Indian market and reach more customers. And also helps Apple to competing against other Indian popular models like Samsung, Motorola, Lenovo, Xiaomi, and Samsung. Also Read: Apple iPhone 8: feature iris scanner.
The Counterpoint Research associate director Tarun Pathak said that this will be a good decision for Apple, and this will be a Apples good move in India to reach more consumers. Because Low-Budget Smartphones are more popular in India. Now, the company is targeting mainly on offering their handset between the ranges of Rs 15,000 to Rs 20,000.
And the iPhone SE will made available around this price through some cashback offers. Regarding this, one of the executive says, “The company will have a 10-12% pricing advantage for iPhone SE once it starts assembling it in India by next month.”